For Chloe and Marife, owning a Chopped Leaf franchise isn’t just about serving delicious, feel-good food—it’s about building real connections and promoting health in their Red Deer, Alberta community. Since taking over the store in March 2023, these business partners have grown their business with heart, hustle, and a personal touch that keeps customers coming back.

Service That Builds Loyalty

Their standout strength? Genuine customer service. Staff are trained to remember names, regular orders—even dietary preferences. “Even if someone comes in once a week, we’ll recognize them,” says Chloe. “They’re amazed we know them.”

With a clear training roadmap—including suggestive selling tips like promoting gluten-free salad rolls—the team delivers consistent, thoughtful service. That connection turns casual customers into loyal fans who bring in friends and family. And when mistakes happen? Chloe and Marife welcome honest feedback and make it right.

Promoting Health in the Community

Chloe and Marife are passionate about making healthy eating more accessible, especially for youth. They partner with schools through the Healthy Hunger lunch program and connect with gyms like Motion Fitness and GoodLife to reach people focused on well-being.

At events like Fun Runs and the Food & Beverage Expo, they’ve handed out thousands of samples and coupons to introduce new customers to Chopped Leaf. Their reach continues to grow with catering for offices, third-party delivery platforms, and extended evening hours that outlast the competition.

With growing sales and a second location coming soon, Chloe and Marife are just getting started. Their advice for other franchisees? Know your community, treat every guest like a VIP, and believe in the power of healthy food to spark positive change.