After retiring from the RCMP, Chuck Marjara researched what he wanted to do next. He knew he wanted to be part of a Canadian brand and was drawn to the idea of joining a franchise where he could grow with the system. Chopped Leaf stood out because it was local, grassroots and aligned with his interest in healthier food.

Since becoming a franchisee in 2019, Chuck has leaned into what fits naturally with his personality and his communities in Kelowna and Abbotsford. He builds relationships, supports local activities and connects with the people who live active, on-the-go lives. From golfers and university athletes to gym members focused on nutrition, he has positioned Chopped Leaf as a go-to source of fresh fuel.

Partnering with Local Golf Courses

Working with local golf courses has become a strong and reliable initiative in both cities. In Abbotsford, his restaurant partners with Ledgeview Golf Club, sponsoring 45 women’s and men’s nights each season. Weekly winners receive a coupon for a free lunch or dinner with a Chopped Water, and Chopped Leaf signage is featured on the course throughout the season. And he’s seen an influx of golfers at the restaurants, who appreciate that a wrap is a delicious and portable source of protein and fuel on the course, or before or after a round.

Building Long-Term Relationships with University Athletics

Chuck’s relationship with the University of the Fraser Valley (UFV) athletics began with offering a few wraps for basketball tournaments. That early gesture has grown into one of his largest catering streams. UFV now places recurring orders for tournaments and campus events. With athletes arriving from across Canada, the partnership has also brought new visibility to Chopped Leaf overall and repeat guests to his Abbotsford location.

Supporting Fitness and Meal Prep Goals

Chuck also serves the fitness community, offering 10% discounts or free water to nearby gym members. Over the past five to six years, he has become a trusted

resource for people tracking macros and protein targets, preparing customized meals using Chopped Leaf’s build-your-own options.

Through purposeful partnerships and a clear focus on active lifestyles, Chuck has created loyal connections across golf courses, fitness centres, and university athletics. His approach is simple: show up where people need fresh, healthy fuel and deliver it consistently.